Level, a Minneapolis ad agency hired Merge to create a series of print and television spots that would play to the strengths of Level's creative, Merge's production model, and the clients desire to use real customers to tell their story.

:60 Spot

Medica from Merge on Vimeo.

In two days spent around Minneapolis' Lake Calhoun we captured life as it unfolded, including the coolest soccer girl ever. The finished spot uses stills, HD motion and cutting edge visual effects. Original music was done by our friend Chris Pierce.

 

Still campaign

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